: Performance is the primary criterion, but the product must also be well-made and easy to use. Technical flaws or poor usability will prevent a product from achieving a top rating.
: Products must be on sale in the UK when winners are announced (typically early October) and remain widely available for at least three months.
: A product's rating is heavily judged on its performance relative to its price. Even a high-performing product may lose stars (and "Best Buy" status) if it is priced too high against rivals that perform as well or better. what hifi best buys
For products looking to win a "Best Buy" award during the annual ceremony:
: Essential details that influence performance, such as pickup range for microphones or 4K resolution for TVs. Award-Specific Eligibility (2025/2026) : Performance is the primary criterion, but the
: Manufacturers can submit new products for testing by the end of August, though existing five-star products are automatically entered.
When What Hi-Fi? creates these lists, each entry generally includes: : A product's rating is heavily judged on
: Insights into how the product benefits a system (e.g., providing stable support for components or clear audio clarity).