Side2 May 2026

Using research, prototypes, and user testing (e.g., at the Palmovka metro station) to ensure usability. Selected Portfolio Highlights Grand Prix Architektů 2023 (Visual Identity) Radlická—Výmolova navigation system Terminál Smíchov navigation system Art Index Pop-Up Invalidovna (Exhibition Graphics)

Side2 is a specialized Czech graphic design studio founded by designers including Tomáš Machek. The studio focuses on creating comprehensive visual systems, branding, exhibition graphics, and editorial design. Their approach is characterized by high functionality, clean typography, and a "less is more" philosophy. Key Projects and Expertise

(Birth of a Metropolis) exhibition catalogue. Museum of Decorative Arts in Prague visual identity manual. Dušan Jurkovič: Architect and his house exhibition. Using research, prototypes, and user testing (e

Side2 has developed branding for various companies, including the Severomoravská energetika 1998 annual report and the Sipral 2000 company profile.

Side2’s work emphasizes "clarity" and the organization of information over "exaggerated visual gestures". Their philosophy involves: Their approach is characterized by high functionality, clean

The studio designed the "Vladimír Holan: Spisy" book edition and worked on dTest magazine. Design Philosophy

Side2 has built a strong reputation through numerous high-profile projects, particularly in public spaces and cultural institutions: Dušan Jurkovič: Architect and his house exhibition

Based on your request, this report focuses on , the prominent Czech graphic design studio known for its work in visual identity, typography, and complex navigation systems. Side2 Studio Overview