The question of whether diamonds are a "good investment" is a complex intersection of marketing, psychology, and harsh economic reality. Unlike gold, which is a fungible commodity with a standardized global price per ounce, diamonds are highly subjective assets with significant barriers to liquidity for the average retail buyer. The Retail Reality
Stones over 5 carats with perfect grading are treated more like fine art than jewelry.
Provenance can add a premium that transcends the physical stone.
The question of whether diamonds are a "good investment" is a complex intersection of marketing, psychology, and harsh economic reality. Unlike gold, which is a fungible commodity with a standardized global price per ounce, diamonds are highly subjective assets with significant barriers to liquidity for the average retail buyer. The Retail Reality
Stones over 5 carats with perfect grading are treated more like fine art than jewelry.
Provenance can add a premium that transcends the physical stone.