: Connecting internal data with GA4 metrics for a unified view.

: Automatically tracks events like scrolls, outbound clicks, and site search without requiring manual code changes.

GA4 has introduced , allowing users to customize their overview screens.

Based on current technical resources for GA4, here is a detailed feature breakdown of the capabilities often covered in this type of documentation: 1. Data Export and API Flexibility

: Comparing different user groups (e.g., "Mobile Users" vs. "Purchasers") to see how many people fall into both categories.

: You can pin specific cards—such as real-time user counts or conversion paths—directly to your main dashboard.

: Using machine learning to estimate future behavior, such as purchase probability or churn risk. 4. Cross-Platform Tracking