Florentino Perez El Poder Del Palco Florentino ... May 2026

The book (Akal, 2022) is an unauthorized biography by journalist Fonsi Loaiza that explores the immense influence of the Real Madrid president. The title refers to the "VIP box" (palco) at the Santiago Bernabéu stadium, which Loaiza describes as a primary center of political and economic power in Spain. Key Themes and Arguments

Loaiza argues Pérez’s power rests on two pillars: ACS (his construction company) and Real Madrid . He describes this as a synergy of "concrete and football" used to build a multi-billion euro fortune. Florentino Perez El Poder Del Palco Florentino ...

It has been described as a "bombazo" (bombshell) and a bestseller driven by word-of-mouth for its documented look at cross-interests between business and the state. The book (Akal, 2022) is an unauthorized biography

The text links Pérez and his businesses to various high-profile Spanish corruption scandals (such as Gürtel and Púnica) and claims his companies have financed several political foundations across the spectrum. Author Perspective He describes this as a synergy of "concrete

The Bernabéu VIP box is portrayed not just as a place to watch football, but as a "theatre of operations" where high-level business deals are made and alliances with politicians, judges, and journalists are forged.

A significant portion of the book focuses on Pérez's alleged influence over the Spanish media. Loaiza claims Pérez can influence editorial decisions, including the removal of editors or specific photo captions.