Candy - Buy One Get One Free

: A genuine BOGO offer should be half the price of two units when compared to their individual full price.

: For items like candy that may be nearing their expiration date, stores use BOGO to quickly move stock rather than letting it go to waste. buy one get one free candy

: BOGO forces a higher unit movement. Instead of buying one chocolate bar, the consumer takes two, effectively increasing the brand's presence in the household. Consumer Benefits and Considerations : A genuine BOGO offer should be half